When you make a choice to brand your company so that it fits into a definable category – (as a green, a young, a fashionable, a hipster etc. company) you…
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Start by answering these questions planting these seeds: (The rules? Dig deep here. And no selling. And no B.S. filler. Just total honesty. The first draft of these answers is for…
Are you ready for the new year and all the changes it will bring to your business? Are you taking control of your customer word-of-mouth marketing as we leap forward into…
Your journey should be the inspiration for your unique brand story. It’s okay to explore the brand strategies of successful people in your field, and to learn from the steps…
When it comes to amazing brand stories that draw us in and capture our full attention, there’s nothing more seductive than a ton of brand passion and an authentic reason…